500+
Years of Collective Experience
30M
Active Shooter Options But Only One Active Shooter Solution
Prevention Early Alert
Prevention focuses on identifying and mitigating risks before they escalate.
Response Immediate Action
Response delves into effective strategies and actions during an incident.
Options Scenario Spectrum
Options explores various scenarios and decisions, ensuring preparedness for any situation.
Exercises Engaged Learning
We equip participants with critical skills and knowledge, transforming them into proactive agents of safety in their communities and organizations. We deliver P.R.O. Model™ workshops for schools, houses of worship, corporate America, small businesses, non-profits, the general public, security officers, law enforcement, and the military. Sessions run as group discussions, role-playing exercises, tabletop workshops, and interactive simulations, giving participants a safe, realistic environment to apply what they learn.
Why This Program Exists
For nearly seventy years, not a single child in an American school has died in a fire-related incident. That is not luck. It is national policy, a defined code, inspections, alarms and sprinklers, signage, drills, trained marshals and community engagement, all working together. We built the P.R.O. Model™ on that precedent. This country has already proven it can engineer a category of death down to nearly zero once it decides to. A workshop is how that standard reaches the people who need it, through purpose-built simulation designed to reduce fear rather than manufacture it. A P.R.O. Model™ workshop puts people in their own building, working their own constraints. Participants work through real decisions, in their own building, against their own constraints. They leave knowing what they missed, who was positioned to see it, and what they can close without a construction budget. Complemented by engaging Tabletop Exercises, the P.R.O. Model™ Workshop equips participants with critical skills and knowledge, transforming them into proactive agents of safety in their communities and organizations. Read more about Lockdown Generation Safety and the youth perspective shaping prevention-first leadership.
Be Prepared, Not Scared.
I am convinced that the prevalence and traumatic impact of active shooter incidents stem largely from a widespread mindset of disbelief. Often, individuals hold onto the thought, ‘It will never happen here.’ This belief fosters unpreparedness, leaving people vulnerable and shocked when such tragedies do occur, as they never entertained the possibility. The contrast with how we handle other emergencies is stark. Consider school fires, for instance: fatalities are rare, not because fires are less dangerous, but because we have ingrained in children the knowledge of what to do. They learn ‘Stop, Drop, and Roll’ as a basic response. Just as we train for fire safety, it is imperative that we similarly educate and prepare the public for active shooter situations. This training shouldn’t evoke fear, but rather empower individuals with the knowledge and strategies to respond effectively, potentially saving lives. It’s about shifting from a mindset of disbelief to one of proactive preparedness.
What a P.R.O. Model™ Workshop Actually Is
A P.R.O. Model™ workshop is a facilitated, scenario-based session that teaches your people to recognize and interrupt targeted violence before it happens, and to act decisively if it ever begins. It is not a video and a certificate. Participants work through real decisions, in their own building, against their own constraints.
The P.R.O. Model™ is a national standard selected by the U.S. Department of Justice and in use at some installations and commands across the Department of Defense. A workshop is how that standard gets into the hands of the people who need it.
Who it is for: schools, houses of worship, corporate America, small businesses, non-profits, the general public, security officers, law enforcement, and the military.
What changes afterward: people stop waiting to be told what to do. Fear comes from not knowing. Capability replaces it. We say it plainly — Be Prepared, Not Scared.
The Three Pillars
| Pillar | What it covers | The question it answers |
|---|---|---|
| Prevention Early Alert |
Identifying and mitigating risks before they escalate. | What did we miss, and who was in a position to see it? |
| Response Immediate Action |
Effective strategies and actions during an incident. | If it starts anyway, what do we do in the first sixty seconds? |
| Options Scenario Spectrum |
Various scenarios and decisions, ensuring preparedness for any situation. | What if the plan does not fit the day we actually get? |
Workshop Formats
Every engagement is built around the location, not around a script. These are the four delivery formats we use, alone or in combination.
| Format | What happens in the room | Best suited to |
|---|---|---|
| Group discussion | Facilitated conversation about what prevention looks like in your specific environment. | Leadership teams, boards, safety committees |
| Role-playing exercise | Participants rehearse decisions out loud, in role, with consequences. | Front-line staff, teachers, reception and security teams |
| Tabletop workshop | A scenario is walked through against your actual floor plan, policies and staffing. | Administrators, facilities, HR, emergency planners |
| Interactive simulation | Purpose-built simulation in a safe, realistic environment. | Whole-organization sessions and multi-department drills |
Who Should Attend, By Role Rather Than By Industry
- The person who greets strangers first. Reception, front office, ushers, volunteers. They see the earliest signals and are almost never trained to act on them.
- The person who can say no. A principal, a facilities director, an office manager. Whoever has the standing to stop something and is unsure whether they are allowed to.
- The person who holds the information. HR, counselors, IT, supervisors. Prevention usually fails because what one person knew never reached the person who could act.
- The person who signs the budget. Prevention competes for money against things that are easier to photograph. Leadership needs to see the reasoning firsthand.
Why This Program Exists
For nearly seventy years, not a single child in an American school has died in a fire-related incident. That is not luck. It is national policy, a defined code, inspections, alarms and sprinklers, signage, drills, trained marshals and community engagement working together.
We built the P.R.O. Model™ on that precedent. The country has already proven it can engineer a category of death down to nearly zero when it decides to. Read the full framework and the reasoning behind it →
Questions Buyers Actually Ask
Will this frighten our people?
No. Fear comes from not knowing what to do. Participants consistently leave calmer and more confident than when they arrived, because uncertainty is what was making them anxious in the first place.
How is this different from Run-Hide-Fight, ALICE, CRASE or A.L.I.V.E.?
Those are response models. They begin at the moment an attack is already underway. The P.R.O. Model™ begins earlier, at the point where the outcome can still be changed, and treats response as one third of the work rather than all of it.
How disruptive is this to normal operations?
Format is chosen around your schedule. A tabletop for a leadership team and a whole-site simulation are very different commitments, and we scope that before anything is booked.
What do we leave with?
An understanding of where your specific location is currently open, and what can be closed without a construction budget. Most of the highest-value changes we identify cost nothing.
What does it cost, and how far out do you book?
Both depend on format, audience size and travel. Request a consultation and we will scope it honestly.
Before the Workshop: Know Your Building
Many organizations get more value by starting with an assessment, so the workshop can be built against real findings instead of assumptions. See how site assessments work.
Related Reading
- The P.R.O. Model™: the full framework
- Active Shooter Prevention Training Guide
- Active Shooter Prevention White Paper
- DESTINATION #NEVERHERE™: conversations with survivors, former FBI and ATF leaders, and prevention experts
