In today’s world, corporate travel can be fraught with danger, especially for CEO’s and other executives who are often targeted by criminals and terrorists. It’s essential that companies have a robust travel security program in place to ensure the safety of their employees. However, many security directors make the mistake of overplaying the ‘no card’, effectively blocking business travel altogether, and this approach is often seen as a hindrance by corporate leaders who view security and business as conflicting interests.
“Proactive protection programs are grounded on risk analysis and the mitigation of risk to acceptable levels. Some firms understand this and work diligently to identify, understand, and mitigate the full spectrum of threats and vulnerabilities they face. It is critical to assess the impact of these risks, or losses, you would suffer should these threats actually breach vulnerabilities. Then and only then can measures be taken to mitigate risks so those rated as ‘unacceptably high’ are reduced, and those rated as ‘acceptable’ are tolerated for a reason”, says Greg Shaffer, Principal Active Shooter Prevention Project, LLC. (ASPP)
The ASPP P.R.O. Model offers a solution that recognizes the risks involved in business travel but also provides solutions to help mitigate them. The P.R.O. Model emphasizes the importance of a well-trained security team, adequate protective intelligence, and effective communication with corporate leaders to create a comprehensive and effective travel security program.
Chris Grollnek, Managing Partner of ASSP shared this, “Your CEO is the corporation’s best salesperson, evangelist, and negotiator all rolled into one. If done right, Executive Protection removes a lot of the friction and hassle out of traveling. As a result, the CEO gets more face time with customers, employees, government officials, and other key stakeholders worldwide.”
By using the ‘yes, but’ approach and making a business case for executive protection, security directors can gain the trust and support of the C-suite and the board of directors. This will help to ensure a sustainable security department that is appreciated and funded.
Shaffer emphasizes, “Everything else being equal, if one corporation’s C-level executives are more productive and safer than another is, that is a competitive boost. What Board would not want its Chief Executive to be safer and more productive?”
The ASPP P.R.O. Model is a powerful tool for security directors to keep executives safe while also ensuring that businesses can continue to thrive and prosper. By implementing its principles, companies can provide a secure environment for their employees and ensure that they never experience an active shooter incident.
About Greg Shaffer
Greg Shaffer is a renowned author and founder of the Shaffer Security Group in Dallas. With his expertise in Active Shooter & Counter Terrorism, he has gained global recognition. Prior to his current role, Greg served as a Special Agent in the FBI for 20 years, during which he was part of their elite Hostage Rescue Team (HRT). He has imparted his knowledge to various counter-terrorism teams, SWAT teams, police officers, intelligence officers and civilians across the world, training them in Active Shooter Response & Tactical Firearms. Recently, Greg has taken on a new role as Principal of the Active Shooter Prevention Program, working to turn #NEVERHERE into a reality.
About Chris Grollnek
Chris Grollnek is a renowned security professional with a unique background that includes the Marine Corps, law enforcement, and the private sector. He wrote his thesis on Active Shooter events after his involvement in an event in McKinney, Texas in 2010 and is now one of the few experts with both personal experience and a master’s degree in the field. He founded the Active Shooter Prevention Project and established a new national standard of Active Shooter Prevention contracted by the US Government. Chris was selected to create an active shooter prevention training video for the entire Department of Justice. As a highly sought-after expert, he provides strategic advisory services to top executives and has also been retained by families seeking restitution for the loss of loved ones in active shooter events. Chris has appeared on numerous national television networks and provided training across the country, including to the entire Department of Justice on Active Shooter Prevention Strategies and the P.R.O. Model.